One of the most important off-page SEO factor is quality backlinks. Links doesn’t just appear to make your site do well online, it takes a special level of attention and care to transform a low performing website into a high authority digital asset.
In addition to crucial factors like page speed and site navigation structure, link building plays a major role in balancing the SEO ranking equation.
Nobody likes a slow website! Infact, most people searching for products or services online become frustrated with poor performing sites and quickly move on to the next available provider.
Statistics shows that users will easily abondon sites that take more than 4 seconds to load. These days, page speed and overall site performance plays an important role in the way online users interact with your website, engage with your business or make purchases. This means, it is now your responsibility to ensure that your online marketing strategy include goals for addressing site loading speed limitations and other technical SEO concerns.
Search Engine Updates Boost SEO OpportunitiesSearch engines are implementing regular algorithm updates to keep up to date with technology changes brought about by user experiences, artificial intelligence, voice activated services and smart devices.
Google is indirectly inviting brands to take hold of these SEO opportunities as part of their marketing strategy, by rewarding compliant websites with high search result page rank positions and penalising those who do not.
Take a close look at marketing approaches and it will be quickly realized that SEO is the leading online marketing strategy for organic visitor conversion traffic that delivers value for money and long-term brand reputation.
SEO is the best online marketing strategy where targeted visitor conversion is the crucial for niche market lead generation. Other search engine marketing techniques may play an important role in attracting quality visitors, but the results are not necessarily organic.
Every company that operate as a brand online need SEO. Organic search is the most valuable channel for marketing reach. This is what Google first page result clicks look like.
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